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Why buy a Mitsubishi ASX in 2024

12 March 2024


The Mitsubishi ASX has captured the hearts of New Zealanders. The popular compact SUV seamlessly blends style, practicality and zippy performance into a well-rounded package at an extremely competitive price point. The eye-catching exterior houses a sleek and comfortable interior brimming with safety features that make the ASX popular for a wide audience - from young families looking to take advantage of the SUV's ample storage space, to senior citizens after a safe SUV that is easy to enter and exit and provides extensive visibility with its larger mirrors. With all these things considered, it's no wonder that Canster recognised the Mitsubishi ASX as one of 2023's best-selling vehicles. Even though that was last year, the ASX still has an incredible amount of value to offer in 2024.

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The Price is Right

Investing in a new vehicle is understandably a big decision. There's a myriad of considerations to make and ultimately boils down to weighing up features with your available budget. Thankfully, Mitsubishi ASX hits the sweet spot between price and quality. It offers an unbeatable value proposition with its cutting-edge features, stellar performance, and affordable pricing.

The idea of buying a new car in New Zealand for under $30,000 is a difficult affair, and expecting to find an SUV in that price range seems like a dream. But that is exactly the case for the base model of the ASX lineup, the Mitsubishi ASX LS. At $27,990 + ORC, the ASX LS is undeniably one of the most competitively priced compact SUVs on the market.

For those after a few more comfort and convenience features and who have a bit more of a flexible budget, the next model in the lineup is the Mitsubishi ASX Black Edition. The ASX Black Edition is still hovering around that $30,000 mark, being priced at $31,990 + delivery costs.

The final model in the lineup is the Mitsubishi ASX VRX Black Edition. With a sticker price of $35,990 + delivery costs, the Mitsubishi ASX VRX Black Edition takes all the great safety, style and convenience features found throughout the ASX line up, and ups the ante, resulting in the most feature-rich ASX to date. The special Black Edition VRX includes:

  • Black edition paint and trim package: Black 18" alloys, Black Exterior Mirrors, Black Type Grille, Black Roof Rails, Black Beltline Molding
  • CVT with 6-speed sports mode paddle shift
  • Panoramic sunroof
  • Leather seats
  • Heated front seats
  • 6 Speakers 
  • Rear USB x 2
  • Aluminium pedal covers
  • Power driver seat adjustments


Mitsubishi ASX Features

  • 2.0L DOHC MIVEC petrol engine
  • 6-speed automatic with sport mode
  • 18” alloys
  • 5-Star ANCAP safety rating
  • LED Daytime running lights
  • The smartphone link displays audio
  • 8-inch touchscreen audio display with reversing camera (Apple CarPlay and Android Auto Compatible)
  • Bluetooth Handsfree with steering wheel controls & voice activation

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The Alternatives

The compact SUV class is incredibly competitive. Over the last decade, the SUV in general has risen in popularity, with the compact class seeing a particular uptick. With so many options available, let's see how the ASX stacks up against its competitors.

Kia Seltos - 2023 LX 2.0 Petrol

When put against the Kia Seltos, the Mitsubishi ASX edges out the Kia in a few key aspects. Firstly, It offers a 92 km longer range whilst delivering 0.8 l/100km lower fuel consumption. From a comfort and convenience perspective, the ASX is miles ahead of the Seltos's minimal offering - boasting an 8-inch touchscreen audio display with built-in apps, voice-activated radio, automatic air conditioning, and two front USB connections.

The ASX has LED headlights over the Saltos's halogen lights for improved lighting. It features seven airbags for safety compared to six in the Seltos and delivers 20 Nm more torque for superior power. Overall, the ASX offers economy, comfort, safety, and performance advantages over the Kia Seltos.

MG ZS - 2023 1.5 Excite Auto

There are some key standouts when it comes to comparing the Mitsubishi ASX to the MG ZS. With a longer driving range of 101 km and lower fuel consumption by 1 l/100km, the ASX excels in emissions and economy. It offers enhanced entertainment over the MG with features like built-in apps, digital radio, and Android Auto. Comfort is elevated with a telescopic adjustment steering wheel and automatic air conditioning. Safety is a priority with additional airbags and head restraints. The ASX outshines in performance with a larger engine and more power, 0.5L larger than the MG's. Its spacious interior, premium exterior finish, and superior lighting further enhance its appeal over the MG.

Toyota Yaris Cross - 2023 1.5 GX CVT

The Yaris Cross is a solid offering from Toyota, so let's see how Mitsubishi's ASX stacks up. The efficiency of the ASX's performance is a running trend in these comparisons, with it once again boasting a 41 km longer range whilst consuming providing a  2.5 l /100km better fuel economy. In a similar vein to the previous comparisons, the ASX comfort and convenience features over a more complete package than the Yaris Cross, offering built-in apps and an extra front USB connection for entertainment. The ASX enhances comfort with one air conditioning zone, piano black facia trim, a leather gear knob, automatic air conditioning, and an automatic rearview mirror operation. It also provides front and rear armrests for seating comfort. The ASX's exterior features 10% lower profile tyres and LED low beam and high beam headlights, as well as front fog lights. On the technical side, it has a 0.5 l larger engine, a 4-cylinder engine, and delivers 32 more hp/PS, 24 more kW, and 55 Nm more torque. Lastly, the ASX is wider and taller, with a longer wheelbase, a higher braked gross trailer weight, a larger load area with seats up, a larger fuel tank, and a longer overall length.

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One of the main draws of a compact SUV is its versatility and practicality. This is particularly important in New Zealand where it's very common to commute from city to suburb to rural streets.... all in one journey. While those truly looking to take on New Zealand's varied and at times rugged landscape are better off with the likes of the Mitsubishi Outlander, the ASX still offers many of the day-to-day practical advantages found in Mitsubishi's more aggressive offerings. Its excellent driving dynamics, combined with high ground clearance and robust build, make it a safe and smooth driving experience no matter what NZ roads you find yourself on. With a spacious interior and ample cargo space, the ASX is perfect for both a daily runner and a family road trip. Moreover, the ASX is popular among Kiwi senior citizens due to its easy accessibility and wide visibility. The large mirrors, spacious interiors, and easy ingress and egress make it a comfortable ride for all ages.



Reliability is a key factor that influences car purchases, and the Mitsubishi ASX doesn't disappoint! Mitsubishi's vehicles are known for their durability and resilience, and the ASX is no exception. But don't just take our word for it, because even the most sceptical will find it hard to disagree with Mitsubishi's confidence in the reliability of the ASX given that it comes with the most extensive new car warranty available in New Zealand -  Mitsubishi's 5/10 Diamond Advantage. The Diamond Advantage consists of

  • 5-year/ 130,000 km new vehicle warranty
  • 10-year / 160,000 km powertrain warranty
  • 5 years of premium roadside assistance.

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Want to Know More About the Mitsubishi ASX? Talk to the Team at Simon Lucas Mitsubishi

The Mitsubishi ASX stands tall as the quintessential compact SUV for many New Zealander's needs. With its unparalleled combination of performance, comfort, and top-notch safety features, it's clear the ASX is a value-packed offering. Plus, with the unbeatable Diamond Advantage warranty, your peace of mind is guaranteed! So if you’re looking to find out why the Mitsubishi ASX has been so incredibly popular amongst Kiwis, why not experience it for yourself? Get in contact with Simon Lucas Mitsubishi today to book a test drive!

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